BAJMC

The Bachelor of Arts in Journalism and Mass Communication (BAJMC) is a three-year undergraduate program that prepares students for dynamic careers in media, communication, and journalism. Ideal for students with a passion for storytelling, media production, and digital communication, this course serves as a gateway to roles in print, electronic, and digital media, as well as corporate communications and public relations.

Program Highlights

The BAJMC curriculum offers a balanced mix of theoretical knowledge and practical skills in media writing, video production, public relations, and digital journalism. Through hands-on experience in media labs and internships, students acquire essential skills in reporting, editing, and content creation, making them well-prepared for real-world media challenges.

Core Subjects in BAJMC

1. Introduction to Journalism
2. Mass Communication Theories
3. News Reporting and Writing
4. Media Ethics and Laws
5. Digital Media and Online Journalism
6. Broadcast Journalism (Radio and Television)
7. Public Relations and Corporate Communication
8. Advertising Principles and Practices
9. Photojournalism
10. Film Studies
11. Social Media Communication
12. Media Research and Analysis
13. Event Management and Media Production

The program emphasizes both individual assignments and group projects, allowing students to gain hands-on experience and strengthen their technical and creative skills.

Eligibility Criteria

Applicants must have completed their 10+2 with a minimum of 50% aggregate marks from a recognized board.

Program Duration

The BAJMC program is a three-year full-time course divided into six semesters, blending theoretical coursework with practical projects.

Career Prospects (Job Profiles and Salaries)

Graduates of the BAJMC program have various career opportunities in media, journalism, and corporate communication. Here are some typical roles and their average salary ranges:

• Journalist/Reporter
  Job Profile: Covers news stories, conducts interviews, and creates content for print, digital, or broadcast media.
  Salary: ₹3-₹6 lakhs per annum (average).
• Content Writer
  Job Profile: Writes articles, blogs, and website content, adapting for various media formats.
  Salary: ₹2.5-₹5 lakhs per annum (average).
• Public Relations Officer
  Job Profile: Manages public image and communication strategies for organizations or individuals.
  Salary: ₹3-₹7 lakhs per annum (average).
• Social Media Manager
  Job Profile: Plans, creates, and manages social media content and engagement strategies.
  Salary: ₹3-₹6 lakhs per annum (average).
• News Anchor
  Job Profile: Presents news stories on television or radio, often with real-time reporting.
  Salary: ₹4-₹8 lakhs per annum (average).
• Editor
  Job Profile: Oversees the content quality, editing, and final approval for publication.
  Salary: ₹4-₹8 lakhs per annum (average).
• Digital Marketer
  Job Profile: Plans and executes digital campaigns to promote products or services online.
  Salary: ₹3-₹7 lakhs per annum (average).

Higher Education Options

After completing a BAJMC, students may consider further studies to enhance their career prospects:

1. Master of Arts in Journalism and Mass Communication
2. MBA in Media Management
3. M.Sc. in Digital Marketing or Communication
4. Certification Courses (e.g., Digital Media, Film Production, Public Relations)

Admission Process

Our university offers admissions through both an online process and the Centralized Counselling (CLC) process.

• Online Admission Process:
  1. Registration: Complete the online registration form and create a login ID and password.
  2. Application Form: Log in and fill out personal, academic, and professional details.
  3. Application Fee: Pay the application fee online.
  4. Document Verification: Upload scanned documents for verification.
  5. Entrance Exam/Interview: (If applicable)
  6. Admission Confirmation: University reviews the application and communicates admission decisions.
  7. Document Submission: Submit original documents to the university for verification.
• CLC Admission Process:
  1. Registration: Register on the university website or at the CLC center.
  2. Counseling: Attend counseling at the CLC center.
  3. Document Verification: Submit required documents.
  4. Admission Confirmation: Confirm your admission and pay the necessary fees.

Required Documents

1. 10th and 12th standard certificates
2. Transfer Certificate
3. Migration Certificate
4. Passport-sized photographs
5. Caste certificate (if applicable)
6. Character Certificate
7. Aadhaar card or other government-issued ID

Total Tuition Fees and Scholarships

The tuition fees include registration, lab fees, and administrative costs. Contact the admission office for the latest fee structure. Scholarships are available for eligible OBC/SC/ST students.

Placements

The university has an active placement cell that assists BAJMC students in securing internships and job placements in leading media houses, advertising agencies, PR firms, and digital marketing companies.

Top Recruiters

• Media Houses: Times of India, NDTV, Zee News
• Advertising Agencies: Ogilvy, JWT, Dentsu
• Digital Marketing Firms: Webchutney, Social Beat
• Public Relations Firms: Edelman, Adfactors PR
• Corporations: Reliance, Tata Group, HUL

Placement Process

1. Pre-placement training: Workshops on resume building, technical skills, and interviews.
2. Mock interviews and assessments
3. Company presentations and recruitment drives
4. Placement interviews and selections

Placement Statistics

• Highest Package: ₹8-10 lakhs per annum
• Average Package: ₹4-6 lakhs per annum
• Placement Rate: 80-85%

Why Choose BAJMC at Our University?

1. Industry-Relevant Curriculum: Updated regularly to meet the latest demands of the media industry.
2. Experienced Faculty: Learn from media professionals and experienced professors.
3. State-of-the-Art Facilities: Access to media labs, production studios, and editing suites.
4. Hands-On Projects and Internships: Opportunities to work on real-life media projects and industry internships.
5. Certifications and Workshops: Additional certifications in areas like social media marketing, content writing, and video production.
6. Strong Placement Support: Partnerships with leading media houses, PR firms, and digital marketing agencies.
7. Research and Innovation Opportunities: Participate in media research projects, fostering critical and analytical skills.
8. Professional Networking Events: Connect with alumni and industry experts for career guidance.
9. Comprehensive Career Counseling: Support with resume building, interview preparation, and career planning.

FAQs

• Q: What is the eligibility criterion for BAJMC?
  A: Candidates should have passed 10+2 with a minimum of 50% aggregate marks.
• Q: What is the duration of the BAJMC course?
  A: It’s a three-year full-time program with six semesters.
• Q: Are scholarships available?
  A: Yes, scholarships are available for eligible OBC/SC/ST students.
• Q: What are the career options after completing BAJMC?
  A: Options include Journalist, Content Writer, PR Officer, Social Media Manager, and more.

Our BAJMC program offers a strong foundation in journalism and mass communication, equipping graduates with the skills, industry connections, and expertise required for a successful career in the media and communication industry. Join us to start your journey in the dynamic world of journalism and digital media!